Catalysis was founded in 1996 and we’ve worked with blue-chip technology companies ever since.
We are an independent boutique agency, producing award-winning marketing and PR campaigns for some of the most innovative, industry-leading companies on the planet. We are incredibly proud of our clients, our work and our people... Read more»
May 17, 2012
How do you make sure your C-level execs are supportive of your customer reference programme (CRP)? In what ways can you accommodate cultural differences while operating a cohesive and successful global CRP? And how do you navigate the tricky prospect of incorporating social media into your customer advocacy efforts? These are the sorts of questions that are guaranteed to inspire passionate debate among Customer Advocacy professionals, and there’s certainly been a lot of that this week. We were fortunate enough to attend the inaugural International Customer Reference ... Continue Reading »
May 15, 2012
Do you want an incentive to get fit and raise money for charity? If so, this new app could be for you.
Samsung has just announced its new sports tracking Hope Relay app in the lead up to London 2012. Chef Jamie Oliver, athlete Victoria Pendleton and David Beckham are launching the initiative which will allow anyone to download the GPS powered app that tracks any mile walked, run, or cycled provided it’s under 25mph per hour (which stops you hopping in a car to notch up the miles!) The Korean tech company has pledged to donate £1 for every mile clocked up betwee ... Continue Reading »