Catalysis was founded in 1996 and we’ve worked with blue-chip technology companies ever since.
We are an independent boutique agency, producing award-winning marketing and PR campaigns for some of the most innovative, industry-leading companies on the planet. We are incredibly proud of our clients, our work and our people... Read more»
EU data protection… the right to be forgotten
January 26, 2012
EU technocrats tend to move slowly but when they do rouse themselves they do so with the practised deadliness of a heavyweight boxer. Or at least they have in the case of new data privacy laws. Yesterday afternoon (Wednesday) EU Commissioner Viviane Reding unveiled a ‘draft’ bill that states every European citizen h... Continue Reading »
Heineken Breaks The Ice With QR Codes
January 24, 2012
QR (Quick Response) codes are popping up everywhere these days. Unfortunately, this has resulted in some horrid examples. Check out Jeep’s recent QR ad fail or Continue Reading »
Rats, cyborgs, and society.
January 20, 2012
When I was about seven, a rat bit me on the hand. I was wounded, and I swear to this day the rat winked at me. From that moment forth I have had little patience for rats. They serve little purpose; they steal cheese, tell lies and carry the plague. My short-term counter-rat strategy for these ignoble little parcels from hell has been to unleash the vehemence of two angry little Jack Russells upo... Continue Reading »