Outside-in thinking drives influence and sales.

We work Outside in

We help clients deliver in complex, constantly changing environments. Impeccably, on time, and on budget.

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Some of our better thinking

Questions we're fielding

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How do we position and launch our cloud HPC service?
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How do we shed the bad parts of our reputation without losing the good?
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How can we draw developers to our platform?
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How do we make our services relevant to the financial sector?
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How might we create a new way of talking about silicon and AI?
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How do we shift to ABM when we have thousands of named accounts?
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How do we get sales and marketing working as a single, unified team?
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Have a question?

Send it our way.

Our approach

Stop first.

We take the time to dig into the deeper issues, game-out the possibilities, and present you with clear options for meeting your goals.

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We bring an outside perspective of your customers so that you can know, connect with, and serve them on a deeper level.
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Stand out.

We cut through the daily information blizzard with simple, irresistible ideas, delivered at the right place and time.
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Cut the BSaaS.

Make every phrase, photo, and pixel count as you make your case. If an element isn’t conveying valuable information in an honest way, cut it.
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Our services

Strategy & planning.

  • Customer research, interviews, and analysis
  • Analyst polling and synthesis
  • Executive briefings and troubleshooting
  • Brand/product positioning and messaging

Campaign management.

  • Category and ABM campaign strategy, design, and implementation
  • Internal and customer discovery, interviews, and analysis
  • Customer personas and journeys
  • Cross domain (marketing, sales, events, PR) planning and orchestration
  • Performance monitoring and fine tuning


  • Creative strategy
  • Classic conceptual work
  • UX, interactive design, and coding
  • Audio, video, and 3D animation
  • B2B advertising and social


  • Content audits and editorial planning
  • Technical writing and design (white papers, thought leadership, briefs)
  • Bespoke, high-grade SEO content
  • Infographics, audiograms, and videos

Some of our clients

Autodesk logo
Capgemini logo
Google logo
FICO logo
IBM logo
Kyndryl logo
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Hewlett Packard Enterprise logo